Tuesday, November 29, 2011

Unstoppable H&M

Just a few days ago H&M revealed the expected collection signed by Donatella Versace but that was not enought. The brand seems to really believe in the moto "testing the ground by walking on it" and never stop. It's always time to look forward and today H&M announces a new collaboration with the label Marni for Spring 2012. As we can see Italian design is on top and well... we have to admit that they are really good at it.
According the Swedish retailer, "Marni's collection for H&M has all the freedom and experimentation for whitch the label is renowned, with all-over prints in strong colours all intended to be worn together in layers that both match and clash".
The Creative Director and Founder of Marni company Consuelo Castiglion said, "I wanted to create a true Marni wardrobe by visiting all our favorite pieces in signature fabrics and prints. As always, I love juxtaposing prints and colours, mixing modern tribal with Bauhaus graphic adding sporty utilitarian elements"
This collaboration joins Marni to the rank of Lanvin, Versace, Karl Lagerfeld, Jimmy Choo, Stella McCartney and Comme des Garçons, all well known names that have designed for H&M in the past.


Now my friends we just have to wait until March 8, 2012 to see the collection in selected stores and online.

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